IDENTIQ

My Role

Brand Designer

Tools

Figma

Description

Identiq envisions a future where identity verification can be conducted without compromising user data and privacy. Their mission is to empower companies to make better decisions by leveraging the collective trust and knowledge network members have on customer identity in a completely private way.

Project Aim

As a brand designer, I created an interactive case study to showcase Identiq's product, solution, and mission for lead generation.

THE DESIGN PROCESS

Empathize
Define
Ideate
Wireframe
Design

WHO ARE THE USERS?

E-commerce companies: To prevent fraudulent transactions and ensure the person making a purchase is who they say they are.

Financial institutions: Banks and other financial organizations need to verify identities for compliance with Know Your Customer (KYC) and Anti-Money Laundering (AML) regulations.

Online services: Streaming services, social networks, and other online platforms that want to prevent account sharing or require identity verification for age restrictions or content permissions.

Tech companies: Software companies, especially those dealing with sensitive information or high-value transactions.

USER PERSONA

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